The vision to be for Sustainable Nutrition
Fran is the owner and Lead Dietitian at Sustainable Nutrition and she came to us look for an attention grabbing Website and Branding to give her business a real home. At this point, she’d dipped her toes in to private practice whilst she worked full time in aged care and new that her heart was in private practice and that was what she wanted to pursue.
Her mission is to inspire individuals and groups to gain the confidence to make sustainable changes to their nutrition habits; improving their health, performance and energy during work, and general day-to-day life.
As Fran’s business journey progressed, she found her passion is in supporting mothers-to-be give birth to healthy babies. There’s a lot of misleading information out there on nutrition for fertility & pregnancy and it can be easy to get caught up on great marketing, quick fixes and fads.
Sustainable Nutrition are all about providing clients with the latest and up-to-date evidence based recommendations. Clients are provided with a safe and practical space to be able to get the help they need to assist you them in achieving their goal
Branding and then website
When you choose to engage our team for branding and website creation, you’re not just hiring a service; you’re embarking on a collaborative journey to elevate your digital presence and brand identity. We understand that your brand is more than just a logo or a website; it’s a reflection of your vision, values, and unique story.
Fran engaged with our team to help her with branding and a WordPress website, a home for her business on the internet.
Our process begins usually the same way to complete our branding booklet and put together a visual moodboard.
We take the elements from the visual mood board and can quickly see some clear themes emerging and it wasn’t difficult for our graphic designer Carlea to determine the perfect elements to create a personalised moodboard and branding kit.
Francisca then confirmed her logo of choice from round 1 concepts and Carlea put together her style guide which included print and web files, main logo, sub logo, variation logo, type only, tagline only, her style guide, social media icons, branding elements and patterns.
Fran attended a few expos to help her with exposure of her brand and we created some pop up banners for her too.
We organised a professional photoshoot and got some GREAT images!
Fran is also a qualified Sports Dietitian so wanted some images to help represent that so for her photo shoot, she went down to a local oval. She also wanted something a little more “officey” so got some photos at a local cafe. It just shows you don’t have to hire an air bnb that costs you a heap to get some good photos done. Choosing a few good locations is key and Fran shows you how it can be done with ease and minimal cost.
and then comes the website
This has been an amazing journey for Fran and there was nothing more that we wanted to do than present her with an amazing website wanted that she was able to show off that captured exactly what she wanted to do in her business.
You can check the finished product out here!
Here’s what Fran said about it all…….
Are you ready to give your business a look you’d be proud of that encapsulates your personality and appeals to the audience you want to attract, giving yourself the online presence it deserves in this current world where everything and everyone is online?
We now have availability for new website builds. Will you be the next one?
More information on our branding and website packages are available here.